Then, bursting with life, it travels through generous nature capturing the scents on route. Kenzo harnesses this colourful water to offer a sensual encounter with skin.

{mosimage}This year, L’EauparKenzo is caressed by a breath of freedom. 

The fragrance becomes Wild: free, airy, festive.
It spins, splashes and flies away in a whirlwind of freshness.

The rebellious escape of a mischievous fragrance that allows itself to transform into a spontaneous and joyful variation for two new sparkling, fresh fragrances.

For her, a fresh fruity floral
A sparkling fragrance with fruity floral notes: tangerine and white peach fuse, then unfurl around jasmine petals.

Perfumer: Aurélien Guichard, Givaudan
Size: 50 ml

For him, a fresh woody spicy
{mosimage}a fresh fragrance with spicy woody notes: vibrant coriander leaves combine with the luminous energy of mint and the elegance of cedar.

Perfumer: Alexandra Kosinski, Givaudan
Size: 50 ml

Bottles’ design: Fabien Baron
A fragment of vibrant water in the palm of your hand.
Water outside, water inside. What could hold water better than water itself?

Wild Edition packaging and bottle graphics: In your hair
The fragrance finds a moment of freedom, in an amazingly colourful design.
The unexpected and lightweight L’EauparKenzo logo evokes the joyful disrespect of a whirlwind of bubbles.  
For her, lotus blossom underlines the fragrance’s sensuality.
For him, blue pebbles express the fragrance’s fresh energy.

Communication L’EauparKenzo
A liberated fragrance that creates a delicate connection, a sensual encounter between a woman and a man, devoted to freedom and joyful adventure. The new communication captures a few {mosimage}moments of their rebellious escape. The contrast of black and white gives the impression of eternity, while shades of blue create a modern, poetic energy.  For a timeless magical moment. 

A spirit of freedom and  anticonformism which is also expressed in the new L’EauparKenzo film. A man and a woman abandon themselves to an underwater ballet, smiling and dancing to the modern rock rhythms of Belgian group Ghinzu. The couple  enjoy an unexpected moment of playful seduction under the water. Patrick Guedj’s direction highlights the joyful energy and sensuality of the moment.  

Film director: Patrick Guedj
Models: Monica Christensen et Ben Giessler
Visual layout: Research Studios Paris
Photography: Patrick Guedj

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